How to Set Up 301 Redirects on WordPress Safely
By Impact DigitalLearn when to use 301 or 302 redirects in WordPress, how to avoid chains and loops, redirect to relevant pages, and check…
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How to Read a PageSpeed Insights Report Without Panic
By Impact DigitalLearn to read a PageSpeed Insights report: field vs lab data, LCP, INP and CLS thresholds, why scores vary, and how to…
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Multimodal Search in Search Console: What to Check and Do
By Impact DigitalSearch Console now reports multimodal traffic from Lens, Circle to Search and image uploads. See where to find it, how to export…
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How to Prevent User-Generated Spam on a WordPress Site
By Impact DigitalStop comment, signup and forum spam on WordPress with Discussion settings, rel=ugc links and Search Console checks so spam does not hurt…
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How to Refresh Old Blog Posts (and Handle Dates Honestly)
By Impact DigitalFind old posts worth refreshing in Search Console, decide whether to update, merge, redirect or leave them, and handle dates honestly, per…
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How to Build a Monthly Marketing Report in Looker Studio
By Impact DigitalBuild a simple monthly report in Looker Studio with GA4 and Search Console: which metrics to include, date comparisons, scheduled email, and…
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How to Add and Test Structured Data on a Small Business Site
By Impact DigitalLearn which schema types matter for a small site, see a JSON-LD example, test markup with Google's tools, and check which rich…
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How to Find Long-Tail Keywords With Free Google Tools
By Impact DigitalFind long-tail keywords for free with Search Console regex filters, autocomplete, Google Trends and Keyword Planner, then group them without thin duplicate…
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Google AI Overviews and AI Mode: What You Can Control
By Impact DigitalWhat site owners can control in Google AI Overviews and AI Mode: eligibility, snippet controls, Google-Extended, Search Console reporting and content advice.
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